Marketing Mentors Podcast

Diffusing Pushback in Any Conversation You Have in Your Life | Episode 48

In this episode, we discover the powerful "Smile, Repeat, Discover" method to tackle pushback in any situation, from leadership challenges to sales objections. This video breaks down the three crucial steps to turn resistance into constructive dialogue, featuring practical examples like handling common sales objections.  
Learn how to welcome pushback with a positive demeanour clarify issues by repeating concerns, and deepen understanding through strategic questioning. Enhance your communication skills and transform objections into opportunities for growth.  
Tune in to revolutionise your approach to pushback today! 

From Stuck to Unstoppable: Cultivating Self-Confidence in the Workplace | Episode 47

In this episode, Elena offers essential advice on enhancing confidence within the workplace. Drawing inspiration from Dr. Carol Dweck's research, she emphasises the importance of a growth mindset for overcoming challenges and securing continuous improvement. 
They advocate the value of perpetual learning, recognising all kinds of progress, and keeping a record of achievements to boost self-awareness. They also highlight the critical role of both positive and constructive feedback in personal development and the necessity of establishing healthy personal boundaries. 
Moreover, they address the issue of imposter syndrome, suggesting that sharing and acknowledging one's own development and obstacles can provide a solid framework for anyone looking to bolster their self-confidence and navigate their professional journey more effectively. 
Tune in for more insights!  

Recording Your Calls | Episode 46

In the latest episode of Marketing Mentors, we dive into the powerful collaboration between sales operations and sales enablement. Learn how to leverage call recording and coaching tools to capture crucial information and refine your selling process. We explore the importance of creating a process map, defining exit criteria, outlining buyer and seller actions, and identifying key contact roles. Zooming in on the Close Plan, we discuss effective trackers and questions to ensure successful deal progression. Discover how CRM and call tools can be utilized for deal inspection and skill enhancement within your sales process infrastructure. Tune in to unlock valuable insights and techniques to optimize your sales operations and drive business growth. Don't miss out on this episode's actionable strategies for maximizing efficiency and effectiveness in your sales endeavors! 

Dealing With Difficult People | Episode 45

In our latest episode of Marketing Mentors, we discuss the challenging but essential topic of dealing with difficult people. From identifying what potentially makes someone difficult to navigating interactions with them, we explore practical strategies and techniques to handle these situations effectively. Drawing from past experiences, cultural influences, and different values, we look at the root causes of difficult behavior. Learn how to work with difficult individuals through one-on-one communication, active listening, and coaching principles aimed at fostering understanding and empathy. Discover tips for addressing difficult situations in the moment, including the power of shared storytelling and giving others a positive reputation to live up to. Plus, we provide an overall strategy for managing any difficult person and offer specific tips for dealing with different types of challenging personalities. Tune in to gain valuable insights and resources for successfully navigating difficult interactions in both personal and professional settings. 

Goals and Staying Focused | Episode 44

In this episode, Linda and Tasha guide you through setting and achieving your 2024 goals. Discover why writing down 50 goals can lead to deeper insights and how assigning timelines can turn aspirations into actions. In this episode, you’ll learn strategies to maintain focus in a world full of distractions, including the power of vision boards, accountability buddies, and timely reminders. Learn the importance of selective focus by saying 'yes' to certain goals and 'no' to others. This episode is a treasure trove of practical tips and motivational advice, perfect for anyone aiming to make 2024 a year of remarkable achievements. Join us and start working your dreams into reality! 

How to Become a Problem Solver In Your Workplace | Episode 43

In the first episode for 2024, you'll learn how to become an independent problem solver in your workplace. Rather than bringing the problem to colleagues, an effective leader would instead independently come up with a solution and bring that potential solution to his or her colleagues. Doing this changes the way you're perceived in the workplace and builds you into a leader. If you want to become an ultimate problem solver in your career, tune into this episode!

4 Way You Must Protect Your Organisations Culture | Episode 42

Your organisation's culture is important, so how can you protect it? In this episode, you will learn about the four key pillars to safeguard your organisation's culture, including transparency, open communication, radical candor, and the "hire slow, fire fast" mantra. If you want to fortify your workplace culture against potential challenges, then this episode is for you. Learn how to build and protect a powerful business culture in this episode!

Is Being A Perfectionist Holding You Back? | Episode 41

Do you find yourself being a perfectionist more often than not? There's probably a place for perfectionism, but most of the time, it holds you back. If this is you, learn once and for all how to beat perfectionism. In this episode, Tasha and Linda discuss the potential roots of perfectionism, the line between helpful and harmful perfectionism, how to identify if you're a perfectionist, and how to deal with it. Check out this episode!

A Re-Cap of the They Ask You Answer Sydney Summit | Episode 40

In the latest Marketing Mentors episode, Linda and Tasha  chat about the recent successes and learnings from the Sydney They Ask You Answer Summit. They share the pre-event hype routine, from morning runs to setting the vibe. They reflect on the event, learn from the hiccups, and unveil the "start, stop, keep" strategy for future success. Ready for insider tips to make your next marketing event unforgettable? Tune in now! 

Creating a Culture of Feedback | Episode 39

In this episode of Marketing Mentors we explore the dynamic shift from one-off feedback exchanges to a holistic culture of feedback within organizations. This culture isn't just about giving and receiving comments; it's an organic, welcoming environment where collective feedback is the norm.  
Teams come together to improve as one, fostering collaboration and shared responsibility.  
Furthermore, this culture emphasizes feedback from all, formal or informal, and holds leaders as accountable as team members. Effective feedback delivery and humility from both givers and receivers are essential. 
We highlight the concept of "feed forward," focusing on the future instead of dwelling on past issues, a strategy that research shows is more effective in changing behavior. By embracing a culture of feedback, organizations can drive continuous improvement and foster an atmosphere of inclusivity and collective growth. Join us to uncover the transformative power of feedback-driven cultures.